Editors Advise: Best Resources for Editors and Writers

In this series, Editors Toronto members and BoldFace contributors share their experiences, insights, and tips on the practical aspects of working as an editor or writer. The previous edition of “Editors Advise” included recommendations related to professional development. This time, six editors share their favourite resources on grammar and style. As it turns out, one … Continue reading Editors Advise: Best Resources for Editors and Writers

3 Surprising Skills I Learned as a Digital Editor

By Madeleine Leznoff The world of marketing and commercial content creation can offer some valuable lessons for editors working in the online space. Having worked as a digital copywriter and editor, including on an e-commerce team, I learned early on that being successful entails having more than just writing and editing skills—in a sense, I … Continue reading 3 Surprising Skills I Learned as a Digital Editor

5 Ways You Can Improve Your Website to Find Clients

by Raya P. Morrison At the February 25, 2020, Editors Toronto program meeting, I co-hosted a panel with Ellen Keeble on generating business online. After Ellen’s presentation on search engine marketing (read more about that in her BoldFace article), she and I provided a live critique of a few Editors Toronto members’ websites. Some common … Continue reading 5 Ways You Can Improve Your Website to Find Clients

How to Leverage Search Engine Marketing for Your Website

by Ellen Keeble What do you do? Why should I hire you? How to answer these questions and use them to make an effective website was the basis of a panel I co-hosted with Raya P. Morrison at the February program meeting. Whether you want to boost your visibility online, market your services, or write … Continue reading How to Leverage Search Engine Marketing for Your Website

Seminar: Search engine optimization (SEO): The art, the science, and the magic

Search engine optimization, or SEO, might seem like an art for which you have no talent, a science of which you have no understanding, or a magic trick that you just can’t figure out. In reality, however, SEO is simply a series of principles and processes that anyone can use to drive more traffic to … Continue reading Seminar: Search engine optimization (SEO): The art, the science, and the magic