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(Rodale Books, 2016)
By Deepi Harish
Most people talk about their dreams, yet few people do anything to achieve them. From start to finish, Hustle is a burst of inspiration to “do something. Do something that moves you. Do something that excites or energizes you. Don’t talk about it. Don’t dream it. Don’t plan it. Don’t plan to plan it,” say authors Neil Patel, Patrick Vlaskovits, and Jonas Koffler. All three authors are entrepreneurs who come from immigrant families and faced plenty of ups and downs as they experimented with their career choices. Now they are considered the top startup consultants in the United States today.
The phrase “Hustle Generation” refers to people who have gone from dreamers to doers, and it is a common thread throughout the book. Examples of self-made millionaires include John Paul DeJoria, the man behind Patrón Tequila, and Ursula Burns, the first African-American woman to become a CEO of a Fortune 500 company. Several other examples are sprinkled throughout the chapters. (more…)